Community Connect Inc.
Copywriter Back

Job Code: CW

Company Description

Community Connect is the leader in online social networking and community destinations for US ethnic groups and the 18th largest US web property, measured in page views. We have more than 16 million registered members across our three sites -- AsianAvenue.com, BlackPlanet.com and MiGente.com -- and more than nine years of experience in building online social networking communities for US ethnic groups. Our members return to our sites every day to build relationships with people of similar backgrounds and interests, to find jobs, and to read about the latest in politics, culture, music and entertainment.

Job Purpose/Objective:

Work with the internal creative team to execute marketing and promotional collateral.  Collaborate with the Visual Design team to develop marketing campaigns and promotional materials that will increase the brand awareness and revenue of the client and internal business units.

ESSENTIAL DUTIES AND RESPONSIBLITIES:
  • Define target audience and write marketing copy that meets the marketing and visual strategy
  • Interact closely with key functional groups including Visual Design, Sales, Editorial, and Product Strategists
  • Establish strong working relationships with Creative Managers, Visual Designers, Production Managers, and Design Production
  • Ensure that copy meets projects objectives
  • Maintain the highest level of quality during the development of all projects, including spell-checking, proofreading, and quality-checking all work
  • Develop strategy with the Visual Designers for Marketing campaigns
  • Write copy for the online Marketing and Promotional Materials
  • Identify appropriate clinical programs/information and overall strategy for use in Marketing promotions
  • Collaborate with outside agency to develop campaigns to increase site traffic, overall strategy, and reviewing and revising copy written by Product Strategists
  • Understand the ethnic competency and internal content strategy and enhance projects following these internal guidelines
  • Utilize software applications for preparation of items for use on the internet and internal distribution
  • Present project status report and address questions at departmental meetings
  • Maintain constant, clear communication with management, other copywriters, and others within the department and company

QUALIFICATION AND SKILLS

  • Exceptional written and verbal communication skills
  • Ability to meet deadlines and multitask in a time-sensitive environment
  • Highly organized and extremely detail-oriented
  • Strong knowledge of ethnic markets preferred

EDUCATION AND EXPERIENCE:

Minimum Education Requirement:

  • Bachelor’s Degree

Preferred Education Requirement:

  • Major in English, Language Studies, or related field.

Minimum Experience Requirement:

  • 5+ years copywriting experience

Preferred Experience Requirement:

  • Copywriting experience in online marketing environment

Please send resume and cover letter to jobs@communityconnect.com. You must reference the job code CW in the subject line of the e-mail. Only resumes in MS Word format will be accepted.

Community Connect Inc. is an equal opportunity employer. In order to ensure equal employment opportunity for every applicant, all hiring decisions will be made without regard to race, religion, sex, sexual orientation, age, national origin, citizenship status, veteran status, or disability. The Company is firmly committed to a policy and practice of non-discrimination in all areas of employment, and the Company will fully comply with all applicable federal, state, and local statutes pertaining to employment. As required by the Immigration Reform and Control Act, all applications selected for employment will be required to be eligible to work in the United States before beginning employment. Community Connect Inc. will not sponsor individuals for employment purposes.