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www.BlackPlanet.com is the 5th highest trafficked
social-networking site according to Hitwise, and the only niche social-networking site in the top 5,
behind the likes of MySpace and Facebook.
- 16.5 million members(as of June 2007)
- 80 million page views (as of June 2007)
- Celebrities, such as Kimora Lee Simmons, Dr. Ian Smith, and Mo'Nique, provide the most
up-to-the-minute information about fashion, health, and music to members.
- Additional partners on the site include: Ford Models, Dr. Ian Smith's 50 Million Pound
Challenge, Blackdoctor.org, Ambermag.com, MySpace, Vibe Magazine, Black Enterprise Magazine,
Essence Magazine, and many more.
- www.BlackPlanet.com
is the leader in the African American social-networking arena with 356% times
larger in total minutes vs. total competitors combined
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www.MiGente.com is the fastest growing English language site for the Hispanic community and has captured that much sought-after
second generation immigrant who is using English as his/her primary language. In fact, on a national basis, more than 80% of
second generation Latinos use English as their primary language (according to Synovate U.S. Diversity Markets Report 2006).
- 2.8 million members as of June 2007, that's over 6% of the total US Hispanic population
- Members come from a variety of Hispanic backgrounds, with those with Dominican, Mexican, and Puerto Rican roots leading the pack
- Marketers segment Hispanics according to country of origin, however they are increasingly looking at the length of U.S.
residency and language preferences to determine their strategies
Partnerships:
- In May 2007, MiGente.com partnered with Ford Models to select Loreana Rojas, an aspiring model and MiGente.com member,
to spend a day being pampered and photographed by top industry professionals. Need more partnership info.
- In February 2007, MiGente.com partnered with Si TV to launch new channels on the site. The collaboration identifies and
promotes emerging music artists via Si TV's monthly sweepstakes on MiGenteAmor, the dating component of the social-networking site.
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www.FaithBase.comis a multi-denominational Christian networking site designed to connect Christians 18+.
The core function of FaithBase.com is as a place for Christians to hear/share stories of hope and faith, and how faith supports/sustains, guides and enriches
members in their daily lives. It is also a place to make new friends or meet that special someone.
- Members from a variety Christian church denominations
- Catholic, Protestant, Baptist, non-denominational
- Members use the site daily creating trusted recommendation networks between themselves
- High loyalty among Christians
- Engagement targeted towards their beliefs vs. other social-networking sites
- Growing Christian music community of major and unsigned artists
- Member aggregated News, Events, Video, Photo Sharing
- Social networking; Groups, Forums, Blogs
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www.AsianAve.com is set to be the premier online destination for Asian Americans 18+ to network
socially, professionally and culturally, offering opportunities for all generations of Asian Americans to meet new people in their area.
Asian Americans are the fastest growing ethnic group in America according to American Demographics, with nearly $254 billion in annual
buying power.
- 24,628 members (as of August, 8th 2007)
- Partners include party promoters (Synergy), film festivals (Reel Asian
International Film Festival, Asian American International Film Festival), media (AngryAsianMan.com, AZN TV) and many more
- Music artists, such as Notorious MSG, Far*East Movement, and Magnetic North have gained popularity from their exposure on AsianAve.com
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The Gay, Lesbian and Everyone Else social-networking site, www.GLEE.com, has become of the top-20
gay sites on the Web within just five months. www.GLEE.com is the only social- and professional-
etworking site for the GLBT community. According recent surveys by Harris
Interactive and Witeck-Combs Communications, 75 percent of the GLBT community is classified as heavy Internet users, spending more than 8
hours online per week (compared to 59 percent of heterosexuals). In contrast to the mainstream social-networking sites,
www.GLEE.com puts GLBT individuals front and center.
- GLEE.com is the only major gay social-networking site with a true population that mirrors the offline GLBT
population (based on gender, race, age and geography)
- 700,000 page views (as of June 2007)
- Over 20,000 members (as of June 2007)
Partnerships include:
- Barnes&Noble.com, the National Gay & Lesbian Chamber of Commerce, The Lesbian, Gay, Bisexual & Transgender Community Center,
Music with a Twist, and Outfest are just a few of the organizations that have a presence on GLEE.com
- GLEE.com has sponsored and participated in over 20 events in its first five months, including AIDS Walk NYC, San Diego Pride,
the NewFest Film Festival, the NLGJA National Convention, and the Soulforce Equality Ride.
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ADVERTISING
If your company would like to advertise with AsianAvenue.com, BlackPlanet.com and MiGente.com, please contact:
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adsales@communityconnect.com
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Copyright 2000-2006 Community Connect Inc., All rights reserved.
"BlackPlanet.com", "AsianAvenue.com", and "MiGente.com" are registered trademarks of Community Connect Inc.